Okay, so you’ve spent lots of time growing your social media audience, you post regularly, you’re getting the likes, comments and the engagement, but not the sales? Keep on reading to find out how you can turn your audience on Facebook & Instagram into avid, loyal customers. Lead Magnet Ads Why not start off […]
Category Archives: Strategy
30
Nov
Nov
As we approach the new year; let’s reflect on a few business trends – particularly marketing and social media trends that have been a hit in the year of 2018 and are projected to continue to be so in the new year of 2019. Marketing trends Marketing is an integral element of any business strategy due […]
21
Sep
Sep
Marketing your business on Facebook and attracting an audience isn’t always the easiest thing in the world. However, understanding who your cold, warm and hot audiences are and targeting messages to them specifically can maximise your efficiency in generating leads and reduce your cost per click . So, what are these audiences and why are they […]
16
Sep
Sep
Smart business owners understand the value of goal setting, but figuring out exactly how to get there isn’t always as easy. This is especially true when it comes to new businesses, when the end goal feels so far away that you don’t even know where to begin. We often find that it’s easy to overestimate […]
26
Jul
Jul
We all know what the most important thing about digital marketing these days is right? That’s right. Great content! Within content marketing, it particularly involves blogs, vlogs and podcasts. Essentially Content Marketing is about storytelling which can be done in many forms but we’ll focus on a few for this blog. You cannot just post […]
26
Jul
Jul
Are you a start-up and unsure on how to make it a success? Then you’ll definitely want to continue reading on… you won’t be disappointed! So you have this amazing business idea and have decided to go that step further into making it a success, an empire. But you don’t know how to go about […]
22
Jun
Jun
Think about it… Whenever you want information about a company, product or service, isn’t your first move to whip your phone out or hop onto your laptop to see what you can find out about it on the internet? The answer from most of us, is, a great big whopping, YES. and what are we […]
21
Jun
Jun
Getting Social Media right is challenging for many businesses. Where to start? What to post? How long to spend on it? Lots of questions, plus the fact that us small business owners don’t have enough time in the day as it is. But once you get going, and see the results, you’ll never look back- […]