E-Commerce

Buggy Pitstop; another one of our clients who are not only nationwide but they are the UK’s favourite buggy repair and cleaning service. For Buggy Pitstop it was important to them for customers to be able to purchase pushchairs and/or spare parts from the website. Although they are known for their excellent repair and cleaning serivices they also wanted customers to have the convenience of repairing their own pushchairs if they wanted to by simply purchasing the spare parts from the website. Also; they wanted their customers to have the option to purchase a completely new pushchair if they wanted to; either new or secondhand, so this is something we made sure we incorporated on the website. 

Extensive Booking-in Form

Buggy Pitstop wanted to give customers the option to book their pushchair repair or Buggy service online by filling out a form rather than having to call up and make an appointment. This was so that the whole process was less time consuming for both the customers and Buggy Pitstop. So we did just that! We created a booking-in form that had all the crucial questions Buggy Pitstop needed to ask in order to get details of what the customer wanted in order for them to then perform their job exceptionally.

Instant Price Generator

Buggy Pitstop wanted to ensure that customers were able to get instant prices for anything they possibly may have wanted. No beating around the bush. Be it for the repair and cleaning services or when wanting a particular second hand pushchair. So we made sure that we linked eBay with the website (for second hand purchases) and we also made sure that all prices for all services were available on the website – instantly.

API 

We connected an online form to the databse connected to Buggy Pitstops CRM system which instantly passes on information to Buggy Pitstop which then creates a lead and then starts the conversion process. This was something that was crucial for Buggy Pitstop

We created a wide range of API’s to track how many times people visited the Buggy Pitstop website. We took simple information such as a name and we also took complex information such as an IP address and used that information to find out how many times the website was being visited. We then used this information to determine trends.

Database Collection

We created a database for Buggy Pitstop that had information on all their customers – so that even when a customer calls; their name automatically pops up on the screen. Buggy Pitstop wanted to create familiarity and a relationship with their customers so we came up with a collection system that collected as much data as it possibly could about the customer. We also made sure to collect details of the customers pushchair and buying trends etc. 

Blog

Buggy Pitstop also wanted customers to be kept up to date on the latest news so we also created a blog for them.